Why unit economics matter before advertising
A product can generate revenue while still losing money. This calculator isolates the per-unit economics so you can see how much room exists for advertising before the sale becomes unprofitable.
Use conservative inputs
Enter the costs you actually expect to pay. If fulfillment, storage, returns, coupons, or other charges matter to your business, include them in the cost assumptions you use for decision-making.
FAQ
Does this fetch Amazon referral or fulfillment fees?
No. It is intentionally based on user-supplied assumptions rather than live marketplace fee data.
What is break-even ad cost?
It is the estimated amount available for advertising per sale after product cost, shipping or fulfillment, and modeled platform fees, before ad spend is deducted.
Want a full opportunity score inside ChatGPT?
Open KAVOMAZ ScoutUse KAVOMAZ Scout for unit economics, scoring, and scoped analysis history.